BREATHPOD

Breathpod harnesses the power of your breathing system for better health & wellbeing. Their aim is to engage and connect with people to deliver powerful coaching and breath work sessions that break negative habits, beliefs and patterns to move into a state of learning, development, self-awareness, growth and flow. This increases mental and emotional wellbeing, performance, energy, productivity, communication, confidence and focus. 

 

A key part of the brand creation and brand strategy for Breathpod was steering the brand away from the category conventions, whilst being a clear market leader and relating back to the core brand values – promoting the natural benefits of breath work. 

 

We wanted to take a clean yet eye-catching approach to the design and aesthetic of the brand through minimal typography and a bold colour palette. Therefore, the identity could be easily distinguishable from other wellness brands that use more neutral colour pallets.